In November 2018, I was fortunate enough to compete in UNC’s Crash Campaign, a 24-hour marketing competition. My team’s client was the Compass Center for Women and Families, and we were tasked with better publicizing their self-sufficiency programs, which focus on career assistance, legal resources, and financial education. We created a comprehensive campaign, including a new logo, a full media kit, a digital strategy and other suggestions moving forward.
Compass Center Final Presentation
The client requested we design two logos: one with “for women and families” and one without.
Cover Photo (formatted for both Twitter and Facebook)
Media Kit (on letterhead I created)